GIA Architecture and Interior Design

Project title / Essentials

What we did / Holiday Parks look to their Retail Outlets to have the convenience and quality of their high street equivalents. We concentrated on creating a colourful design scheme with graphics having immediate impact and messages.

The brief initially was to capitalise on the potential of the customers readily available on the parks, and to provide a quality and appealing environment to shop.

The key elements were the cashier section and the bakery, which were focus points of the design. Colour coding quickly indicated to customers where products were located.

The result has been that more customers use the on park shop instead of the local convience store.